Somewhere in your city, right now, someone has asked an AI assistant "who's the best [your service] near me." And the AI answered — maybe with you, maybe with your competitor. The difference wasn't luck. It was the signals below.
Getting recommended by AI is a playbook, not a lottery. Here it is.
Step 1: Become a single, consistent entity
AI cross-checks your identity everywhere it looks: your website, your Google Business Profile, directories, socials. Any inconsistency makes you look unreliable. One old address, two spellings of your name, mismatched hours — and the AI quietly picks a safer option.
Audit every NAP (name, address, phone) mention and make them match exactly.
Step 2: Give the AI something to quote
AI answers are built from sources it can summarise. Publish pages that directly answer how customers ask: "how much does a bathroom reno cost in Montreal," "what's the best time to call a locksmith." FAQ sections, service explanations, pricing pages — the clearer your answers, the more quotable you are.
Step 3: Add your structured data
Schema (LocalBusiness, FAQPage) is literally a map of your business handed to search engines and AI alike. Missing or wrong schema is one of the most common — and most fixable — reasons AI ignores a perfectly good local site.
Step 4: Accumulate third-party proof
AI trusts what others confirm about you: directory listings, reviews, industry roundups, local media. Every credible mention of your business is a data point the AI can cite — and your competitor's mentions are points they're collecting without you.
Step 5: Monitor, then correct the record
You can't fix an answer you can't see. Re-scan what AI says about you on a schedule. When the AI gets something wrong about you — changed hours, wrong category — fix the source and watch the next answer flip.
Run the playbook on your business
Your free AI scan gives you the baseline: enter your email, click the magic link we send, and your dashboard report shows exactly where you are on the AI recommendation list in your city — and which of these steps is costing you right now. Keep your free 7-day trial running and watch your placement climb as you work the playbook.